Do you know your target group?
🚀 Well, many business owners use sponsored posts and other paid advertising and it seems that many are happy to just pay the money 💸 and watch the views and clicks. Even if some of those clicks are from people who are not a target audience fit for the product or service they are promoting.
Most platforms allow you to target sponsored posts and ads, and our tip is to do this after a period of actual research.
Your gut may tell you a lot about who your customers are, but even though it’s going to hurt now, your gut doesn’t count (most of the time) because assuming „what I like is sure to please others“ is unfortunately the wrong approach here.
You should take the time to find out for yourself which profiles of consumers buy, act, convert the most. 📊
How do I get to know my target audience and how do I do a target audience analysis you ask? We’ll be happy to go into this more specifically in our next posts. 👩🏫
What is your most essential tip when it comes to target groups? We’d love to share our knowledge with you, or hear your #1 tip, we’re excited! 👀
See you next time!
Most platforms allow you to target sponsored posts and ads, and our tip is to do this after a period of actual research.
Your gut may tell you a lot about who your customers are, but even though it’s going to hurt now, your gut doesn’t count (most of the time) because assuming „what I like is sure to please others“ is unfortunately the wrong approach here.
You should take the time to find out for yourself which profiles of consumers buy, act, convert the most. 📊
How do I get to know my target audience and how do I do a target audience analysis you ask? We’ll be happy to go into this more specifically in our next posts. 👩🏫
What is your most essential tip when it comes to target groups? We’d love to share our knowledge with you, or hear your #1 tip, we’re excited! 👀
See you next time!
Other interesting topics:
Menü
